
The Science Behind The Sparkle
A diamond’s brilliance, life and fire is not accidental.
It is engineered into the cut.
A diamond is an optical machine
Patented Instant Diamond Brilliance Wipes™ use more than one million submicron-sized natural diamond particles to remove the microscopic film of oils and grease that can interfere with a diamond’s optical performance.



A DIAMOND IS DESIGNED TO HANDLE LIGHT
Its extraordinary sparkle comes down to three things:


BUT THEN... YOU TOUCH YOUR DIAMOND
Everyday contact with skin oils, hand cream, soap and cosmetics leaves a microscopic film on the surface of a diamond - CHANGING THE OPTICAL CONDITIONS and interfering with the passage of light through the diamond
DIAMONDS
LOVE GREASE
(UNFORTUNATELY)
Diamond is oleophilic - it has an affinity for oils and grease.
That means the everyday substances on our hands - skin oils, hand cream and cosmetics - readily adhere to a diamond's surface.

ANDREW DISCOVERED THIS FIRST-HAND IN 1968
“Shortly after I joined De Beers as a trainee diamond buyer,
a tin of rough diamonds was accidentally dropped down a three-storey lift shaft.
We recovered what we could from the bottom -
but after weighing them, a surprising number were still missing.
Then someone looked up.
Diamonds were stuck all the way up the lift shaft, wherever they had
touched the greasy cables and framework as they fell.
I never forgot just how strongly diamond is attracted to grease.”
There's a wonderful piece of diamond history that proves just how useful
this property can be:
WE ONCE USED GREASE TO FIND DIAMONDS.
For decades, diamond recovery systems exploited this unusual surface property. Crushed material containing diamonds was washed across
greased surfaces.
Other minerals were washed away.
The diamonds stuck to the grease.
THE SAME PROPERTY THAT HELPED US FIND DIAMONDS
IS THE REASON THEY GET DIRTY SO EASILY.
Every touch leaves behind the very oils a diamond naturally attracts.

IN FACT... WE ONCE USED GREASE TO FIND DIAMONDS.
For decades, diamond recovery systems exploited this unusual surface property. Crushed material containing diamonds was washed across
greased surfaces.
Other minerals were washed away.
The diamonds stuck to the grease.
THE SAME PROPERTY THAT HELPED US FIND DIAMONDS
IS THE REASON THEY GET DIRTY SO EASILY.
Every touch leaves behind the very oils a diamond naturally attracts.

SO HOW DO YOU REMOVE IT?
Cleaning a diamond isn't difficult.
Restoring its brilliance is another matter.
Soap, detergents and conventional jewellery cleaners can all help to remove oils and residues from a diamond's surface.
But removing the grease is only part of the story.
A diamond's extraordinary appearance depends on the condition of the surface through which light must enter and leave.
So the question isn't simply:
“How do we clean a diamond?”
It's:
HOW DO WE RETURN THAT SURFACE TO ITS OPTICAL BEST?


THE ANSWER CAME FROM DIAMOND ITSELF:
ONLY DIAMOND CAN POLISH DIAMOND
Diamond is the hardest naturally occurring material on Earth. In the diamond industry, diamond has long been used to cut and polish diamond.
That simple principle inspired a different approach to diamond aftercare.
Rather than simply cleaning away the oils and residues that dull a diamond's surface, what if you could clean and polish the diamond at the same time?
That question led to the development of
Instant Diamond Brilliance Wipes™.


Instant Diamond Brilliance Wipes™.
Each wipe contains approximately one million submicron particles of natural diamond, suspended within a specially developed formulation.
As the wipe passes over the stone, it performs two actions:
CLEAN
Everyday oils, fingerprints, cosmetics and residues are removed from the surface.
POLISH
Microscopic natural diamond particles provide an ultra-fine polishing action across the diamond's surface.
The result?
A CLEANER SURFACE. A BRIGHTER DIAMOND. IN SECONDS.
